New app “guarantees” recycling won’t end up in landfill

Sorting recycling

Frecycle has launched its new waste management app which it says provides a “simple and transparent” way for users to recycle their waste to make sure it is properly recycled.

App users can book Frecycle cyclists at convenient times for them to collect and sort the waste and ensure it is recycled properly while providing recorded updates. Frecycle says the app-based service is the first of its kind and is available for download in Apple’s App store, Android’s Play store and Google Play.

In addition to providing on-demand recycling services, Frecycle says the app enables users to earn profits through rewards for their recycling efforts, which it claims helps contributes to the circular economy.

Once the waste has been recycled, users are rewarded with tokens for their efforts, which can be redeemed from online retailers.

I wanted the app to encourage people to recycle by giving them control over what becomes of their recycling.

CEO of Frecycle, Richard Chapple, said: “Most people who recycle are unaware of the fact that their recycling doesn’t always get recycled. They simply throw it into a separate bin as instructed and hope for the best. In truth, millions of plastic (items) and other recycling still wind up in landfills, contributing to the global health and climate crisis.

“At its simplest, I wanted the app to encourage people to recycle by giving them control over what becomes of their recycling. The waste management app gives users the peace of mind knowing that their efforts are not being wasted.”

 

Frecycle
Frecycle’s app launched on 31 October and is available to download in Apple’s App store, Android’s Play store and Google Play.
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