Aldi launches own-brand “flat” recycled PET wine bottles

 

Aldi PET bottles

Aldi has launched a range of own-brand flat recycled PET wine bottles, which it said are made from 100% recycled PET.

The Chapter & Verse Shiraz and Chapter & Verse Chardonnay (75cl) became available to buy in recyclable PET bottles in Aldi stores nationwide on Global Recycling Day (18 March). Aldi said the bottles are made from 100% recycled PET and the new flat bottles weigh 63g.

The bottle’s compact design means 30% more bottles can be loaded onto pallets and transported to supermarkets, Aldi said, which will take 30% of lorries off the road.

The supermarket said it also launching its Chassaux et Fils Méditerranée Rosé in a recyclable PET bottle. This bottle will be 8 times lighter than the average 75cl glass bottle and the launch will help to remove 18.15 tonnes of bottle weight, Aldi said.

Aldi PET wine bottleJulie Ashfield, Managing Director of Buying at Aldi UK, said: “We know shoppers are looking for greener, more sustainable products and our aim is to continue to deliver this, whilst offering great value and enhanced functionality. We’re pleased to be taking the next step in expanding our recyclable, eco-friendly range.”

Aldi worked with Packamama on the initiative. Packamama is a London-based company, which aims to provide climate-friendly packaging for the drinks industry. Aldi has also committed to reducing the average bottle weight of all its still wine products by 8% by 2025.

Santiago Navarro, CEO & Founder of Packamama, commented: “We are honoured to partner with Aldi, a true pioneer in the grocery sector, as we both lead the way in sustainable wine packaging.

“This collaboration delivers the much-loved Chapter & Verse in our innovative eco-flat bottles to customers, offering the perfect blend of quality, value, and sustainability.”

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